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FAQ Service: Page Speed Optimization Services

What platforms do you optimise?

We optimise WordPress, WooCommerce, Shopify, BigCommerce, and custom-built websites. Each platform has specific optimisation techniques — we apply the right stack of tools and configurations for your platform.

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Do you offer ongoing performance monitoring?

Yes. We offer monthly performance monitoring that includes Core Web Vitals tracking, uptime monitoring, and a report flagging any regressions. This ensures your site stays fast as new content and plugins are added over time.

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What is a good page speed score?

Google considers a Lighthouse performance score of 90+ as good. For Core Web Vitals, the targets are LCP under 2.5s, INP under 200ms, and CLS under 0.1. We aim to meet or exceed all three thresholds for both mobile and desktop.

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How long does a speed optimisation project take?

A standard speed optimisation engagement takes 1–2 weeks for an audit and initial fixes. Deeper work on custom themes or complex websites may take 3–4 weeks. We prioritise the changes with the highest performance impact first.

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Will speed optimisation affect my website’s design?

No. Our optimisations are technical — caching, image compression, code minification, script deferral, and server configuration. Your design, layout, and content remain exactly the same. Visitors see the same site, just faster.

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What causes slow page load times?

Common causes include unoptimised images, render-blocking scripts, no caching, slow server response times, excessive plugins, large CSS/JS files, and missing CDN configuration. Our audit identifies and prioritises all these issues.

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How do you measure page speed improvements?

We measure before and after using Google PageSpeed Insights, Lighthouse, GTmetrix, and Chrome UX Report. We document the improvement in Lighthouse scores, Core Web Vitals, and real-world load times for both mobile and desktop.

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Will my Core Web Vitals improve after optimisation?

Yes — improving Core Web Vitals is our primary goal. Better scores directly benefit your Google search rankings, reduce bounce rate, and improve user experience. We target LCP, INP, and CLS improvements on every project.

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